Microsoft retail stores are expanding and now they are heading to Australia as the first location outside of North America has been announced.
As of today there are more than 100 physical stores in North America spread across the US, Canada and Puerto Rico. While the online store is available in 189 countries, including Australia, this will be the first time a flagship store has been opened overseas.
According to Microsoft News Centre Australia the new store will open later this year and be located at Westfield Sydney on Pitt Street Mall.
When Microsoft comes into a community with a new store it is not just about selling products and services to customers:
We are also committed to being part of the fabric of the local community in which we’ll operate. We will regularly donate volunteer hours, host community events, offer training workshops, support science, technology, engineering, and mathematics (STEM) education and build deeper relationships with our customers, one person at a time. The space will be as much a place for engaging experiences as it is a retail store. It will complement our excellent retail partner network and be a natural extension of our existing online store.
The launch and opening of the store will likely be a very big deal as Microsoft has always opened their new retail locations with big fan events, concerts and giveaways.