SNIA Announces Customer Outreach Program

The Storage Networking Industry Association (SNIA) has set up a new committee and membership category to help encourage and simplify storage vendor and end-user communication. The new effort by the organization will create new programs and activities, including a Customer Focus Committee (CFC) and a Customer Company membership category designed for storage customers. Traditionally, organization membership was limited to vendors in the storage industry. The new customer outreach program is intended to help increase the presence and voice of customers within the industry. Participating customers will be able to take part in SNIA member activities will have increased access to SNIA resources.


The Customer Focus Committee, which was created by the SNIA board of directors, will oversee the new Customer Company membership category, which lets members participate in all CFC programs, allows direct communication with storage networking industry leaders, grants access to members' Web sites, and offers invitations to and discounts on special SNIA events. The CFC will also oversee the Customer Executive Council (CEC), a forum in which customers can advise the SNIA board of directors about strategies to address the needs of storage networking customers. Finally, the CFC will oversee the Customer Advisory Council (CAC), from which members can provide the SNIA with real-world assessments of storage networking problems and technical requirements for storage networking solutions. The new membership category is open to any company that is currently a consumer of storage technology. SNIA will begin accepting membership applications on June 1.

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