While Windows 98 isn't expected to be the runaway retail success that Windows 95 was three years ago, stores across the globe will be opening at midnight Thursday to let the early adopters get their hands on the new OS as soon as possible. When Windows 95 debuted, eager consumers rushed through store doors around the world at midnight, hoping to be among the first to get product. While Windows 98 isn't expected to generate as much enthusiasm, there are still plenty of launch events planned.
CompUSA, for example, is hosting a "Late Night at CompUSA" event that will feature $98 PC give-aways, and other prizes that will cost only 98 cents. Tandy is hosting block parties at its Computer City stores (which were recently sold to CompUSA, coincidentally).
Still, the biggest sales for Windows 98 will be those that are bundled with computers. Analyst estimates vary, but they all agree that Windows 98 will sell only a portion of the 19 million units Windows 95 did in its first six months at retail