StatPro has developed an infog based on analysis of the reasons why (and what) people share online.
In "The Psychology of Sharing" (see below), StatPro offers up six types of sharers. When it comes to sharing on corporate collaboration platforms such as SharePoint, I'm guessing you've seen at least this many types, but most likely more.
- The Over-Sharer: We don't need to know what you are doing every minute of the day. Figure out what's relevant and timely, and post away.
- The Close-to-the-Vester: This person is loathe to let on what he is working on, lest someone else steal or take credit for his idea.
- The Mad CC'er: This may be more of an email thing, but this person makes sure that all her activities are seen by all the right people.
- The Content Bombarder: Don't point us to the latest X giant whitepaper from Y prestigious research firm--unless you've actually read it yourself and are prepared to distill and discuss its high points.
- The Ruminator: Your Deep Thoughts should more often than not remain deep within your head.
- The Two- (or Three-) Faced Sharer: This person puts on different personas and takes different stands depending on the platform he's on.
- The Power of Example: This person provides thought leadership; shares articles and other content that is relevant to her team; takes note of connections and opportunities that present themselves via productive collaboration; provides help when pinged and offers it when she sees its needed and her expertise is a fit; looks for opportunities to engage customers and external partners when appropriate; and offers solutions when challenges present themselves. This is the type of sharer you want to be--and others will be more likely to want to share with.
What kinds of sharers are most prevalent at your company? Which raise the level of collaboration, and which bring it down? Please let us know in the comments section below.